In April, StockX, the online reseller (primarily of sneakers), released its first ‘Brand Protection & Customer Trust Report’, offering a view into its anticounterfeiting and fraud prevention activities in 2023.

The UK Intellectual Property Office (IPO) has unveiled its latest targeted awareness campaign, designed to help tackle consumer demand for counterfeit goods.

In the world of wine retailing, where the origin of a grape can massively impact the value of the finished bottle, the temptation to pass off one provenance of grape in favour of another is overwhelming.

In the September 2023 issue of Authentication & Brand News™, we examined how Parmigiano Reggiano, the iconic Italian cheese, has embraced modern technology by embedding edible microchips into its 40kg cheese wheels to combat counterfeiting.

In an open letter, 130 global fashion and sportswear-related organisations, including the Apparel and Footwear Association and the International Apparel Federation, have called for digital labelling to reduce waste and increase consumer access to information.

With the launch of the iPhone 15 series, Apple has introduced new measures to thwart scammers. These features can be quickly verified by buyers and sellers to ensure they have authentic iPhone packaging.

Nike is conducting a pilot programme with AntChain for a new sneaker featuring an NFC chip. The programme enables consumers to access product origin information by tapping their smartphone against an NFC chip on the sneaker.

The WCO (World Customs Organisation) has released its 2022 Illicit Trade Report (ITR), showing an increasing trend in illicit trade.

A new report by Watchfinder & Co, a luxury pre-owned watch specialist, revealed that 14% of British collectors have counterfeit timepieces in their rotations. Specifically, the research identified a staggering total of 1,010,572 watches.

Exploiting the uniqueness derived from the inherent randomness of industrial processes is not a new approach for anti-counterfeiting technologies, but a new breed of physically unclonable functions (PUFs) might just be a step too far for counterfeiters to spoof.