Solving the Issue of Retailers Creating Demand for Counterfeit Brands
According to experts from Brand Monitor, an online and offline market surveillance company, the demand for counterfeits of specific brands is generated not so much by end consumers as by retailers, who tend to piggyback off the marketing campaigns and reputation of brand owners, and draw in consumers with the temptation of lower prices.
Consumer Goods - October 24, 2024 midnight Read More